When does your organisation review your performance? At the end of the year or more often than that? If your answer is the second choice, you’re in the right hand. The feedback process is vital to any organisation as it is the element that sparks innovation and improvement.
In part one of our series about building, retaining and developing a sales force, we discussed how your first and foremost objective is to recruit salespeople who satisfy all of your organisation’s aptitude and attitude requirements. We hope you answered the question we raised at the end of the previous part on your own: “Suppose that you successfully hired the right employees. Will your salesteam inevitably run well?”