A quick search on the internet can give us tons of examples of companies that possess admirable employer brand from Google to L’Oreál, Cisco, Microsoft, Hubspot, Marriott, etc. Their corporate photos and videos can make any job candidate drool.
TRG believes that employer branding is necessary for every business, regardless of size. A positive employer brand needs to be reflected in the way companies recruit talents and how companies present themselves to the public.
We build the TRG brand through incremental small things. The initiatives are driven by our team members. At TRG, we aim at building a strong presence both online and offline.
Interestingly, a company can cultivate a sizable pool of “loyal fans” who have had a positive candidate experience throughout the recruitment process with the company. In the journey of building an employer brand, the candidate experience plays a critical role and should be among one of the top priorities in the company’s talent acquisition strategy.
Many employers “ghost”, or neglect, their job applicants after a few rounds of interview (or even immediately right after the candidate applied for the job). You may also have experienced similar situations.
At TRG, we apply psychometric assessments in the pre-hire phase of the recruitment; we call this the “job fit” phase where we evaluate how well an individual “fits” in a particular position through a series of behavioural, numerical, and verbal questions.
We believe that utilising pre-hire assessments results in a fair judgement about candidates, eliminates any possible cognitive bias, which tends to arise during the screening phase. Pre-hire assessments also generate more reliable outcomes as the assessments are scientifically proven. Using these assessments, in conjunction with face-to-face interviews, increase our chance of acquiring higher quality and more suitable talents.
Social media is a simple, fast, and affordable way to promote a brand. Some businesses even take a step further to create their own unique hashtags to trace their visibility. These digital platforms are also extremely helpful in attracting candidates and improving the hiring process.
At TRG, we are most active on Facebook and LinkedIn. We take full advantage of these two platforms to promote our events, updates our “followers” on the latest business trends, and of course, we advertise our current vacancies on these platforms as well.
Our Event Marketing team at TRG frequently organises events with topics revolving the latest trends in talent management, technology, and project management. We name our events “TRG Talk,” which take place right at our office in District 2.
Speaker and attendees at one of our TRG Talks on Project Management
Our Talks are open for the public to join, and we always welcome new speakers to join our network and speak at our events.
TRG also frequents career fairs and career days hosted by universities in Ho Chi Minh City. Our most recent activities were at RMIT University, International University, and Vietnamese-German University. We even organise our own Walk-in Interview sessions to attract talents for our F&B brand, and we have a dedicated section on our website for our interns to express their experience or general information an intern needs to know when coming to work at TRG.
TRG at RMIT University Vietnam Career Day
CSR activities, when done right, can help companies to reinforce core values, gain exposure, and keep employees engaged.
Many choose to participate in annual charity events hosted by AMCHAM, BBGV and CANCHAM, such as the BBGV Fun Run and the Terry Fox Run, which are open to the public. TRG members really enjoy being a part of these fun runs and participate every year.
TRGers and PJers at a BBGV Fun Run for Charity
We also take part in donating blood regularly through various programs organised by business chambers in Vietnam and the Blood Transfusion Haematology Hospital of Ho Chi Minh City.
TRG Founder and CEO, Rick Yvanovich, donates blood at least once a year
Every year, our CSR team also takes some time away from our busy schedules to arrange a charity trip to deliver essentials to families in need in remote areas around Vietnam. Our latest trip was to Dak Phoi province in Dak Lak right before the Tet holidays.
Many overlooked the benefits of internal employer branding. Internal events can increase engagement, support interpersonal relations, and help managers to acquire feedback.
For example, to close the gaps between employees and managers, TRG sets aside a budget for birthdays, project wrap-ups or other celebrations.
Team dinner of TRG Deliver team
Team building exercises and activities are also great examples of internal events. Team building activities do not need to be limited to a one-day trip to somewhere, or a workshop about team engagement. Companies can add their own flair into these exercises to make it suit the company image.
For example, at our Team Building last year, TRG had a series of “warm-up” activities where the entire organisation was mixed up and divided into six groups. Each week, one group would announce a challenge and the remaining groups had to accomplish the challenge within the time limit.
The Team Building Committee also tasked all six groups with the responsibility to decorate the company to celebrate Tet holidays.
Tet decorations - One of the various team building challenges at TRG
These are simple yet fun activities, and the Team Building Committee empowered everyone to unleash their inner creativity, allowed everyone to take charge of an exercise.
Google is famous for their products as well as their culture. It is no doubt that Google is one of the most sought-after employers. When talking about the organisational culture, employees at Google comment that "the company still feels like a small company with an informal atmosphere." Google makes changes daily, and not all of those changes are impressive or positive, but they are okay with them.
Company culture, or organisational culture, is a set of values, beliefs, practices shared among all members of the organisations. In other words, culture is the personality of the company, and it defines the environment in which you work, learn, and grow.
When you fit in well with the culture of your company, not only are you happier coming to work, you are also more productive and are willing to stay with the employer longer.
At TRG, our culture is reflected through our six core values:
We believe that passion is the key to success. To maintain our passion, we strive to inspire others as well as ourselves to make gradual improvements day by day. We embrace the mantra of life-long learning, open collaboration, and utmost honesty.
Nothing is more detrimental than poor communication. And the quality of internal communication often says a lot about an organisation. With the increase in social media usage today, many businesses implement social intranet networks that feature social media “look-and-feel” functions, such as give a reaction, comment, tag and follow people, etc.
TRG designs our internal system, which displays all the contact information of our staff for easy lookup. Furthermore, we utilise Yammer, a social collaboration platform where our users can "follow" particular groups that match their interests.
Our CEO, Mr Rick Yvanovich, arranges weekly online Employee Briefing sessions to catch up with every TRGer and to provide a platform for anyone, from any department to ask questions, raise concerns, or share their thoughts and get immediate response from Rick.
We do maintain traditional communication between management and employees with our monthly newsletters, which we call “Evolution.”
Feedback, especially when given regularly, is essential to promote innovation and improvement. Feedback from managers in addition to acting as a guideline can also help to identify issues that are keeping the team from reaching a goal.
You may have heard of OKRs, the objectives and key results goal-setting system. What you may not have known is this system before became widely used was initially originated from Intel and then introduced to be applied in Google by John Doerr.
With a simple formula for execution, the OKRs system is different from KPIs in which it makes the company’s objectives more understandable and helps to align the employees’ work and goals with the corporate vision.
TRG is piloting the OKRs system with selected teams. We are hoping to deploy it to the entire organisation at the end of the year.
Establishing and maintaining a pleasant physical and psychological working environment is one of the foundational elements in ensuring the employees are happy and productive at the office.
Many offices take on the sustainable lifestyle, turning the average workplace into a greener, more eco-friendly space. This is what TRG did, and as a result, we were awarded the “Green Office Diploma” by the WWF in 2012.
Employee training is essential to maintain company's competitiveness and to help employees to adapt quickly to changing the environment.
Many organisations and even employees neglect the training and developing phases due to many reasons, most popular being:
Considering all the possible scenarios, TRG employs the e-learning method in addition to on-the-job training and coaching. Every employee joining the company will be able to create an online learning account on Udemy and Hubspot Academy so they can learn practically any skill in their free time. At our office, we also have bookshelves with books from industry experts for everyone to check out.
Hubspot is our Marketing e-learning portal
Three years ago, we proposed an individual development initiative for all TRGers. In short, it is a plan which each individual is requested to fill out at the end of the year, detailing specific skills and career goals that they expect to gain.
The completed plan will act as a foundation for managers to design a development plan catered specifically to each employee.
For businesses to stay afloat, thrive, and grow in today’s economy requires them to embrace digital transformation. Companies, regardless of size, are working to leverage technology to stay agile and to adapt to the rapidly changing market quickly.
While embracing and utilising technology is essential, transformation is not just about technology. Having a digital culture that is agile and inspiring is equally critical in helping to attract, retain, and engage top talents.
That is also what our teams at TRG are aiming to achieve; we want to build a digital workplace to improve our productivity and a digital culture that is inspiring. Our team members are encouraged to try out different IT solutions to see which one is the most efficient in eliminating redundant, manual processes.
We implement dedicated solutions for each department to support their daily operations, such as a CRM system for our Customer Service team, a Content Management System for our Marketing team, a Project Management Software for PMO division.
TRG uses Hubspot to manage our Content function
A simple web-based list-making application to track our work progress
Praise and recognition are great ways to motivate your employees. Everyone wants to be respected and acknowledged for a job well done. Most of the time, the once a year performance review is not enough.
Appreciation is the top factor for happiness in the workplace; rewards and recognition are viewed by many are the strongest driver of engagement.
TRG makes an effort in letting our team members know that their hard work is appreciated. We set up “kudos walls” throughout the office where anyone can write any comments, or kudos, onto a wall to complement an individual and a team.
We also organise Employee of the Month party each month, and subsequently, choose from the existing monthly winners the most outstanding individuals for the Employee of the Year and Rookie of the Year awards at our annual Year-End Party.
One of our Employee of Month celebrations
We believe this to be a catalyst to build a healthy competitive environment for all of us at TRG.
TRG International was founded by Rick Yvanovich in 1994. "Innovating IT solutions for greater success" has been our sole mission since the early days.
Today, TRG focuses primarily on three business aspects: IT, talent, and F&B. Though greatly different, we think these three areas make a great combination.
With TRG IT, our top solutions are Financial Management, Hospitality Solution, Enterprise Performance Management (EPM), Enterprise Resource Planning (ERP), Cloud Services and many more.
With TRG Talent, we aim at helping our clients to predict employee performance through the use of psychometric assessments. The results can empower organisations to maximise an employee's potential and ultimately raise the company's bottom line.
With TRG F&B, we are the proud owner of PJ's Coffee Vietnam. In addition to providing high-quality brew and delicious cakes, we also offer our clients training, advisory, R&D and other services to drive the success of your F&B business.
TRG wants talented individuals like you to join the team of experts. Our team is diverse and highly skilled. Whether you are looking for a full-time position or a short-term, internship opportunity, shape your career with us.
See all current vacancies at TRG
In addition to full-time positions, TRG also has dedicated internships programs for both Vietnamese and international students.
To learn more about TRG’s internship programs, please visit our guide to interning in Vietnam here.
Apply for an internship at TRG
In addition to the TRG brands, we are also the proud owner of PJ’s Coffee Vietnam. Today, PJ’s Coffee Vietnam has three stores located right at the heart of the hustle-bustle Ho Chi Minh City.
We are in constant need of baristas and waitstaff to accommodate the ever-increasing customer demands. Becoming a PJer, you will receive all valuable perks and professional F&B training from our team of experienced baristas and F&B instructors.
Join our young and dynamic team at PJ’s Coffee Vietnam today!
To apply, simply follow these four steps:
Look for your desired position on our TRG Career page. Make sure you have thoroughly read the job descriptions.
The assessments are a compulsory part of our recruitment process. The results help our hiring managers determine your “fit” to the position. You are not disqualified because of a few wrong answers. Our Recruitment team members will send you an email detailing how to access the assessment.
TRG will schedule the soonest possible time to have a one-on-one discussion with you once we have received all the necessary documents.
TRG provided great service and solutions for our recruitment and performance management process. TRG consultants are equipped with very good knowledge and have been very supportive.
Nguyen Tuan Long CapitaLand Vietnam
[TRG consultants] are devoted to supporting our HR team for the best results by thoroughly introducing the solutions, step by step guiding how to use the assessments, simplifying the guideline for users, and on-the-job training to optimise the TRG Talent products.
HR Manager FMCG Viet
International
IT, Talent and F&B - we think it's a great combination.
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