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Recent TRG blog posts

How Inbound Marketing for Law Firms Works

Posted by Anastasia Koptsyukh on

Amid the uprising digital transformation trend today, the vast majority of law firms still employ traditional offline marketing strategies. This leads to an exceedingly high cost for acquiring clients while the return is low. Let also not forget the great problem of the legal services, market saturation in many countries.

Don't panic as there is a solution: Inbound Marketing. This strategy, coupled with digital transformation and marketing automation tools, can result in a reduction of client acquisition costs and boost growth.

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Blog Topics: Digital Transformation, Inbound marketing

International School Marketing Trends: 8 Best-in-Class Strategies for 2020

Posted by Rick Yvanovich on

The international school landscape has never been more competitive. In Bangkok for example, where I am based, there are almost 80 international schools with new establishments opening every year, meaning that the competition to attract and retain parents - and the best teachers - is intense. This makes the school marketing team’s job more challenging than ever, as they try to cut through the noise and get their message to the right audience. 

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Blog Topics: Digital Transformation, Inbound marketing

Website Optimisation: Our Spring Clean Checklist

Posted by Rick Yvanovich on

Recently we shared some ideas to help locked-down marketers keep busy during the COVID-19 crisis, and one of our suggestions was that this is the ideal time to do that website spring clean you’ve almost certainly been putting off for ages! Obviously, if your website is perfect you can skip this article, but we suspect even the most assiduously-maintained site would benefit from a bit of tweaking. So here’s our checklist for sprucing up and optimising your business’s most important sales tool.

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Blog Topics: Digital Transformation, Inbound marketing

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Rick Yvanovich

 Rick Yvanovich
 /Founder & CEO/

With TRG International Blog, it is our mission to be your preferred partner providing solutions that work and we will make sure to guide your business to greatness every day.

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