Both enterprises and individuals have to process some kind of data every day, whether it is a short message, a notification, a piece of news, statistics, a video, etc. If we accumulate all the data acquired in a month, the amount guarantees to shock anyone.
Read more: Guide to data management
As we go through the daily pile of data generated, not only must we record it, we also need to make sense out of it. And we have to understand it quickly because a delay would cost the company both money and time. But we simply have neither the capabilities nor the human resources to analyse such sheer volume. That’s where smart data comes in. Smart data allows you to make impactful decisions immediately without the need for any processing power. The question now is does your organisation need smart data?
Are you trying to convey any messages or values during your data presentation?
If you answer yes, you can transform your data into smart data. These are not only facts that you present but also insights from which you can utilise. Key messages and values are embedded deep in each data, and you are the only one who can reveal and give them a voice.
You can also make your data more interesting by adding some visual aids or turning it into an animation. Visualising your information makes it much easier to see your current state compares to the past as well as to predict the path for the future.
Is your data engaging?
By giving your audience the power to decide, to click through interactive content adapted to fit their electronic devices, you have made yourself a set of engaging and smart data which you can mine, get feedback and obtain actionable insights on what you need to improve.
Engaging smart data focuses solely on what your audience wants to see and they have the freedom to do anything they want without any interference. You simply just provide them guidance in which they can act upon.
Do you have the ability to collect/ review data on-the-go?
Keep in touch with your business partners anytime and anywhere: during transit, at a cafe, restaurant or even on a beach across the globe.
The capability to view data on-the-go is all-important, but your data must also be relevant in real-time. Historical data, in some cases, is useful for predicting patterns but there are also instances that require real-time data. It literally means you have the power to gain insights at the moment your data is being generated. This function is gradually becoming an important aspect of the day-to-day business operations and playing an important role in smart, informed decision making.
Organisations nowadays can take advantage of systems like Business Intelligence (BI) or Enterprise Performance Management (EPM) with a built-in advanced analytic function to confidently tackle the daily data generated. To learn more about BI and data analytics, download our whitepaper today!